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Commentary

Fast-Food Chains Had Better Move Past Value Meals...

By Hank Cardello  06/05/2013

The fast-food industry is engaged in a price war, but this time there aren't likely to be any big winners. The reason: Nearly a third of ... more

Lower-calorie foods and beverages dramatically boosted revenue at 16 food and beverage companies that account for nearly $100 billion in annual sales

By Hank Cardello, Hudson Institute  05/31/2013

How Free-Market Forces Are Fighting Obesity--and Can Be a Model for Industries Far Beyond Food

By Hank Cardello  04/15/2013

Featuring

 

 

Lower-Calorie Foods and Beverages Drive Healthy Weight Commitment Foundation Companies' Sales Growth, May 2013, by Hank Cardello and Jeffrey Wolfson

 

Infographic: Lower Calorie Foods Drive Sales

 

PowerPoint Presentation, May 30, 2013

 

Press Release, May 30, 2013

 

VIDEO--Calorie Cutback: Progress Report on 2010 Commitment to Reduce Calories in the Marketplace

 

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Combined Report:
Better-For-You Foods: An Opportunity to Improve Public Health and Increase Food Industry Profits, March 2013

 

Appendix

Featuring

 

Brochure: Lower-Calorie Foods: It's Just Good Business

 

Click here to view the video from the Lower-Calorie Foods: It's Just Good Business event

 

PowerPoint Presentation, February 7, 2013

 

 

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Brochure: Better-for-You Foods: It's Just Good Business

 

Click here to view the video from the Better-For-You Foods: It's Just Good Business event

 

Materials from event (click titles to download PDFs):

 

Powerpoint Presentation, October 13, 2011

 

Product Categorizations by Company

 

Company Metric Recaps

About Hudson's Obesity Solutions Initiative

The Obesity Solutions Initiative serves as a bridge to drive workable policies and solutions to the global obesity epidemic giving consideration to the needs of all vested parties - corporations, the public health community, consumers and regulators. Emphasis is placed on the development of market-based solutions in contrast to more

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News

First Lady Michelle Obama cites Hudson study on the business case for healthier foods in Wall Street Journal op-ed

 

Hank Cardello featured on BBC. Click here to watch episode 1 and 2!

YouTube: Clips 1, 2, and 3.

 

Speaking Engagements:

 

Building a Healthier Future Annual Summit – November 29, 2011

 

University of Minnesota Healthy Food Summit – October 10, 2011

 

NCCOR Food Marketing Roundtable – April 5, 2011

 

MIT Food Boot Camp – March 24, 2011

 

BRITE '11 Conference at Columbia University – March 2-3, 2011. Watch a video of the presentation here.

 

North Carolina State Health Plan Leadership Summit – February 28, 2011